![]() So, let’s start with a system that you already have. No really, you already do have one. You could spend a lot of time learning a Customer Relationship Manager (CRM) but if it doesn’t fit easily into your daily workflow, you’ll never even open it. The best system is one that you will actually use. If you’ve heard of David Allen or read his book Getting Things Done (GTD), you already know what I am talking about.īasically, you need a simple, reliable place to put your stuff so it (a) won’t get lost, and (b) won’t get ignored. Oodles of information, that may or may not be useful, come our way - all day, every day. Without a reliable method to parse all of that data, valuable connections and opportunities may get lost in the noise. To handle this, we need a trusted system. And businesses live or die on information. Even us creative types need to remember that when all is said and done, we are running a business.
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